project-info

Adhesives Technology Corporation (ATC)

B2B Chemical/Construction Adhesives

When this leading specialist in construction adhesives introduced the world’s strongest epoxy for concrete anchoring, ATC called on Goldforest for their first national campaign. We built a multi-media branding and sales platform rooted in digital media and supported by print, direct mail, email and video. The company has experienced double-digit growth in the first two years of our engagement. Just as importantly, we created a new slogan, “Innovation Engineered to Outperform” to more effectively define their brand voice as “America’s #1 Structural Adhesive Specialist.”

Services: Brand Positioning | Website Restaging and Optimization | Digital Search and Display Campaigns | Collateral | Direct Mail | Video Production | Public Relations

 

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